An iKonic Start To 2024

As The House of iKons hits its 10 year anniversary, there is much to be celebrated with designers and creative talent from across the world joining the ranks, the talent and spectacle of the iKons show has become the standard bearer for how an independent fashion event can become a platform for music, design and creative talent that breaks boundaries.

“Amongst the many accomplishments of iKons as a show and platform it is worth noting their continued work promoting talent which has become something of a regal affair with Her Majesty Queen Sirikit of Thailand as the UK Ambassador of the Royal Thai project bringing the exquisite design and cultural heritage of Thailand to London and showing the potential of fashion to showcase her country in the most spectacular way.”

Not just a showcase front of house with designers and models but backstage with a creative team behind the scenes who work hard from the makeup team to the dressers, House of iKons has become a hub of talent and a springboard to so many new and amazing talents:

Schedule of designers that showcased and exhibited on Saturday 17th February 2024, Sponsored by Girl Meets Brush & The Fashion Life Tour.

Doors open for Exhibition 11.00am

Exhibitors:

• La Pham x Empower Women Asia

• Silvia V Crafts

• Love Collection

• VIP 360

• Her Rise Heritage

• COSELF Represented by UKCNDEA

• POL Magazine

• Josh Rosales Photography

• The Nose Family

• B’Leo

Segment ONE 12.30pm

• Grand Opening: Jhay Layson

• MALONGWENA PRIDE BY DME

• Music Performance - Eltee

• CLC Couture

• Grand Finale: House of Musa Represented by Lynette Medina

Segment TWO 3.00pm

• Grand Opening: Celebration of Thailand & House of iKons Fashion Week London

• Sonata

• Norma Ebanks represented by The Fashion Life Tour

• Love Collection

• Anna Flowers Designs represented by The Fashion Life Tour

• Music Performance - Taylor Fangman

• Idol Jose represented by The Fashion Life Tour

• Kéarnna Rhea

• YS Clothier represented by The Fashion Life Tour

• Grand Finale: House of Laith

Segment THREE 6.00pm

• Presentation by COSELF Represented by UKCNDEA

• Grand Opening: La Pham

• Blueprint Effect represented by The Fashion Life Tour

• Her Rise Heritage

• Music Performance - Eltee

• Bold Black Dresses represented by The Fashion Life Tour

• Joan Madison Couture

• Recep Demiray

• Grand Finale: Tykorchélli

For further information on The House of iKons see:

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The House of iKons Team Pay Tribute To a Life In Service

While fashion shows may seem to be a frivolous concept and far removed from Royal duties, the House of iKons team from the models, to the crew, paid tribute to the late Queen Elizabeth the second at their September show. Firm supporters of Royalty, the iKons team took the time to say goodbye in a way that only a world-leading fashion event house could.

The House of iKons models and crew show respect for the departed Queen Elizabeth the second at the September show.

Such is their support for Royalty, the team has been working closely with the Thai Royal family, an even more poignant partnership when you consider how much goes on behind the scenes of the Royal households and with the death of our own Monarch in the UK, a much loved, hardworking, woman who changed with the times, we see the same with her majesty Queen Sirikit, an advocate of women and strong supporter of the Thai industries such as hemp and silk production.

The show was as to be expected, a spectacular example of creative talent from the designers to the models and the creative talent backstage who worked hard to make the show happen and at the right time showed their respect for our late Queen.

The event was Sponsored by: The Fashion Life Tour & amp; Girl Meets Brush

Fashion Show Segment One:

• GRAND OPENING: ICHKA & Chiangrai Culture

• Love Collection

• Phor Popes represented by The Fashion Life Tour

• BC Munich

• Marcel of London

• Viviene Tsai

• Drisha’s Closet represented by The Fashion Life Tour

• CLC Couture

• Fashion Disorder represented by The Fashion Life Tour

• Grindei Denisa

• L Royal Luxury Sports

• Stormy Weather represented by The Fashion Life Tour

• GRAND FINALE: IMFAM BY Howe Magazine

Segment Two

• GRAND OPENING: Chavez

• Jhay Layson

• Black Sugar

• House of Holden represented by The Fashion Life Tour

• Sonata Kaminske

• Shameless represented by The Fashion Life Tour

• Dorcas Couture represented by The Fashion Life Tour

• Chantwa

• Joyce Penas Pilarsk

• Active Kids

• Saima Chaudhry

• GRAND FINALE: Suzi Buki

  To learn more about The House of iKons and their sponsors see:

  The House of iKons Website.
  The Fashion Life Tour.

  Girl Meets Brush Pro team.

  Images Courtesy of Pardesi Photo

Backstage at The iKons Show featuring Girl Meets Brush

With the return of live events, it was a true showcase of talent both on the catwalk and behind the scenes, at The House of iKons show. Featuring the makeup and hair team of Girl Meets Brush, fashion week is back with a bang.

As one of the leading off-schedule events during London fashion week, The House of iKons has returned to the global stage with a show that gives a voice and platform to designers from across the spectrum, but it is the backstage area that really is where the work happens. Having worked on countless live events myself, I know that is no mean feat to prep an army of models which is why teamwork is a must.

The Girl Meets Brush team showed they are up to the challenge and led by founder Lynn Mills, they created a makeup and hair showcase that was both translatable to the real world and very much high fashion without losing stride. The look had to work for multiple designers and a range of skin tones which to their credit, they made this look effortless working seamlessly on what is a significant and important fashion event with the world’s press capturing every detail.

House of iKons is a top-tier show with designers from across the globe so the backstage crew needs to be on top of their game and The Girl Meets Brush team pulled it out of the bag with grace and style.

To learn more about Girl Meets Brush or The House of iKons see:

Girl Meets Brush

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Girl Meets Brush Facebook.

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The House of iKons

House of iKons Website.

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House of iKons Press Opportunities September 2021

As we come closer to fashion week, one of the leading names of the independent and off-schedule events: The House of iKons, has opened the doors to press and photographers giving yet more opportunities to the creative talents of fashion.

Being a part of the creative industries, especially fashion, is hard work requiring a good agent or contacts that can open the door for you, which is something Savita as the founder of the iKons show understands and appreciates and why as a show, The House of iKons has become so important in the global market and built in a short amount of time, a reputation for excellence and a place in the top 10 globally for fashion shows.

“Proud to announce that America’s Got Talent Winner Sal Valentinetti will be performing at the House of iKons Fashion Week London Show September 2021, in collaboration with our American TV partner “Rising Fashion TV” and will be aired on Amazon & ROKU TV.”

Since its inception, House of iKons has been able to connect not just brands and designers with an audience, but open the door to creative talents such as makeup staff, backstage production, photographers, and press/bloggers. *The Full schedule breakdown can be found by clicking here.

At the moment House of iKons is supported by The Fashion Life Tour, Chengdu Fashion Week, Girl Meets Brush & Zarya Azadi, with the event itself garnering accolades from across the globe and the press pit being one of the most coveted slots during fashion week to capture the latest trends in clothing, makeup, and the networking opportunities that go with it.

To learn more about the show or to discuss options available through The House of iKons email by clicking here. For tickets or further information on the show see:

House of iKons Website.

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House of iKons Tickets.

September in Fashion With The House of iKons

With the world in a state of flux and so many changes underway it was gratifying to know that fashion is always going forward and at this moment in time, House of iKons took the lead and showcased talent (as they always do) taking the designers from the catwalk and showing them in a new light with a digital showcase for their Septembers fashion week event. A rare insight has been offered into the world of fashion and it was as grand a spectacle as we have come to expect but, with a uniquely iKonic twist.

With a stable of established designers under the iKons family umbrella, there was also a sense of the new and it was all pulled together in a way that gave us a glimpse into the ateliers of some of the worlds finest design houses from couture bridal and gowns to streetwear and kids clothing, the access and insights into the mind of the creative talent was beyond comparison.

From humble roots to one of the top 10 off schedule fashion shows in the world. From all across the globe, The House of iKons showcase has opened the door to new and exciting paths for everyone from the backstage staff to the designers and dressmakers, and this latest show in its digital form was a hit with the “attendance” hitting the high notes of views on the day and opening up the world of fashion to a diverse audience and tells everyone that fashion has no limits.

To learn more about the House of iKon see:

House of iKons Website.

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The Show Must Go On With The House of iKons 2020

Johny Pach and Savita Kaye

With so many changes in the world at large, it is gratifying to see that The House of iKons has found a way to continue their creative vision of supporting talent in the realms of fashion. While fashions weeks across the globe are on hold and catwalks are postponed Savita Kaye and her team has decided that the show must go on and the talents must be seen and that is taking the form of a digital showcase.

The House of iKons started as a means to bring new and emerging talent into the world of fashion, London being the heart of fashion week and the iKons show has become a staple of this with the kind of global coverage that is so in-demand.

From the backstage crew to the designers themselves, the opportunities that The House of iKons has created are above and beyond expectations and has seen the show rise not only in local terms but globally featuring designers from every corner of the globe.

Established and new designers, makeup staff, backstage crew, and press flock to The iKons Show to be seen and to learn, which makes it even more important that that the team has found a way to showcase with a digital platform:

“The business of fashion is thriving and The House of iKons is a star attraction in that space with innovative designers and a catwalk that has become a worldwide phenomenon and talking point with good reason.”

Launching the digital show on September 19th the list of designers, brands, and speakers, such as the talented Johny Pach, The House of iKons is fast becoming the new benchmark for independent fashion events across the world.

To learn more about the show, or to discuss sponsorships, showcasing your designs, or getting involved see:

House of iKons Website.

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House of iKons Instagram.

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House of iKons Youtube.

Creative Direction and Marketing Within The Lost Group

The Lost Concept has really taken off and we cannot be happier about the direction it is taking. With clients across various genres: beauty in particular, within the realms of film/TV (in South Asia) and fashion services (London) and a travel company making full use of tour services as an industry blog to name but a few of the services we have provided.

In the next few weeks, we will be fully implementing our marketing plans with editorial and short films (for festival entry) before we release our new and exciting next stage in our venture. As the founder and creative director, JamesC is really excited and has been front and center of all the upcoming changes and planning for the new websites, his own portfolio upgrade and of course the selection of the scripts.

A big thank you to all the people who have supported The Lost Project and The Lost Creatives and helped make it the success it has been so far and continues to be Naturally, we are going to keep working hard on this and have got so much more to come.

We, of course, owe special thanks to the following people and companies for their support and encouragement (as well as trust), who have been a part of the onward journey:

Nepal Film Production.

Pinnacle Expeditions.

House of iKons.

World Fashion Media News.

Lola Makeup.

Over the next few weeks and months, there is so much more planned and we will continue to grow the business within the parameters of commercial arts and media with a series of projects designed for the marketing of the team and our clients.

iKonic February Fashion Moments

From its launch in September 2014, The House of iKons has grown into a leader of the fashion world evolving above and beyond expectations with talents in design and crew coming to the forefront of fashion giving the elite a run for their money. The 2020 February show was no exception to this with a sense of style and panache, they have brought diversity to the world of fashion.

Developing the show was no easy task and it has all been overseen by the smart and talented Savita Kaye who has been front and center of the move to push the fashion business to new and exciting heights, a spectacle, yes, savvy, absolutely, it is without question a show but it is the behind the scenes elements that have really grabbed the attention of the mainstream, in particular, the new deal in place with China:

“The evening solo segment was in partnership with the UK-CHINA FASHION ARTS & CULTURE celebrating the beauty, culture, art, and fashion. With the media and press coverage on China at present due to the ‘coronavirus’, the CEO stated it was imperative that this segment is pushed to the forefront, highlighting that House of iKons does not discriminate and that there is only one race and that is the Human Race. Feedback from this segment was very positive, collections were graceful with a twist of both Chinese and western influences.”

Celebrity Sinitta/ Photo by Hicks Mestry

With a clear message that nothing will stop business and fashion wins, it is no surprise that The House of iKons team has become one of the top 6 respected fashion events worldwide and the media are loving it with this season’s show was also part of a USA reality TV show ‘Rising Fashion Show’ which will be aired on Amazon Prime, and this iKons show will be the grand season 2 opening. The reality TV show will also be returning to London in September’s fashion week with House of iKons highlighting not just the show but the build-up, drama just before the catwalk.

As they move forward to begin the planning of the (even bigger) September show it is with bated breath that we watch the exceptional growth of the company that has broken taboos (trans, nonbinary and gender-fluid models gracing the runway) whilst maintaining a dignity that rivals are clamoring to match and the celebrities are flocking to see.

To learn more about The House of iKons:

The House of iKons Website.

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The House of iKons Twitter.

The House of iKons Youtube.